Sending a demo CD to a record label requires careful preparation and following specific steps to maximize your chances of success. I'll guide you through the essential process of submitting your music professionally.

Before sending your demo, research the record label thoroughly. Make sure they accept unsolicited demos and verify they work with your music genre. Check their submission guidelines on their official website, as many labels have specific requirements.

Prepare Your Demo Package:

1. Select your best 3-4 tracks
2. Ensure professional-quality recordings
3. Create a brief bio (150 words maximum)
4. Include your contact information
5. Add a professional photo
6. Write a concise cover letter

Your demo CD should be properly labeled with your artist name, contact information, and track listings. Never send your only copy - always keep the master recording safe.

The cover letter should be brief and professional. Include:

• Your artist/band name
• Genre of music
• Notable achievements
• Why you chose their label
• Your contact details

Digital vs Physical Submissions:

Most labels now prefer digital submissions through email or their online submission portals. If sending physically:

• Use a padded envelope
• Include a self-addressed stamped envelope if you want the demo returned
• Send to the correct department (A&R)
• Write "Demo Submission" clearly on the envelope

Follow-up Protocol:

Wait at least 4-6 weeks before following up. Keep your follow-up email brief and professional. Remember that labels receive hundreds of demos weekly, so patience is crucial.

Important Don'ts:

• Don't send demos to multiple labels simultaneously
• Don't use fancy packaging that makes opening difficult
• Don't include lengthy biographies or press kits
• Don't call the label repeatedly to check on your demo
• Don't send unfinished or poor-quality recordings

After sending your demo, continue creating new music and building your fanbase. Many successful artists weren't signed on their first submission. Keep improving your craft and maintain a professional approach in all your interactions with record labels.

Remember to keep copies of all correspondence and track which labels you've contacted. This helps maintain professionalism and prevents accidentally sending multiple demos to the same label.

Finally, consider registering your songs with a performing rights organization before sending them to protect your intellectual property. This shows professionalism and ensures your work is protected while being reviewed.

Previous Articles